Mori Kei is a Japanese fashion that centers around an appearance inspired by living in the woods. In Japan, the style is generally refered to as Mori Girl (森ガール) or Mori Boy (森ボーイ) depending in the gender of the wearer and not Mori Kei (森系, meaning "forest types").

Jan 16, 2025 · If you’ve ever dreamed of living deep in the forest, foraging for acorns and berries and befriending the woodland creatures, Mori Kei might be a style that speaks to your soul. The look focuses on elven and spritely styles that evoke natural settings.

Mori Kei (森系) is a Japanese fashion style and aesthetic inspired by a woods-living lifestyle, similar to Cottagecore. It is commonly called Mori Girl (森ガール) for women, or Mori Boy (森ボーイ). In 2024, it’s seeing a revival with communities like Dress To Impress (DTI).

Sep 27, 2017 · Mori kei, first known as Mori Girl, was created around 2006 when a Japanese woman named Choco made a Mori girl community on Mixi (Mixi is similar to Facebook).

Jan 1, 2025 · Mori Kei (森系), a fashion style also known originally as Mori Girl (森ガール) is a Japanese fashion that centers around an appearance inspired by living in the woods. Mori girl is a term used to describe a certain type of girl.

Mori girl, self-described as 'forest girls', is a style reminiscent of a forest lifestyle - loose, light and airy clothing, layered with warm, bulky sweaters and scarves and tough boots for navigating the wilderness.

Jul 23, 2018 · Mori Girl style, or Mori Kei, developed in the late 2000s, and is of particular interest to our forest-loving Faerie readers. “Mori” is the Japanese word for forest and “kei” is the word for style—so the name of the fashion is literally “forest style.”

Whether it’s the earthy, layered look of traditional Mori Kei, the dark elegance of Mori Goth, the outdoor vibrancy of Yama Kei, or the coastal charm of Hama Kei, this fashion movement offers a versatile and inclusive platform for self-expression.

Mori girl fashion is also known by other names, such as simply "mori" and "mori kei" or "森系" (kei meaning loosely fashion style). Currently, the style is mostly referred to as mori or mori kei in international circles.

Apr 14, 2024 · This blog post will cover everything you need to know about Mori Kei from what it looks like, how you can incorporate it into your wardrobe, where to buy Mori Kei clothing, and what similarities this trend has with cottagecore.