Jul 13, 2018 · HSBC is refreshing its out of home execution in 17 airports – some 1,500 jet bridges spanning 94 km (or 846 football fields). But with the value of airport media space …

May 6, 2024 · Today, HSBC advertises at more than 17 international airports, using 1,500 jet bridges to broadcast its message across nearly 60 miles of airport real estate. Airport …

Aug 24, 2015 · As a traveller would see HSBC when departing and arriving and may appreciate the continuity. In addition, frequent travellers tend to be more business people than not - …

HSBC's airport advertising has been a key strand of its global marketing strategy since it pioneered the concept of jet bridge ads at London's Heathrow in 2001.

Jet bridges provide all-weather dry access to aircraft and enhance the security of terminal operations. They are often permanently attached at one end by a pivot (or rotunda) to the …

May 4, 2024 · HSBC is extending its advertisements to close to 17 airports. This means that the bank will be able to place its advertisements on the canvas of some 1,500 jet bridges spanning …

Localised HSBC hexagons land in airports around the world. Dubbed one of the world’s largest out-of-home brand campaigns, the latest 'Together we thrive' campaign will appear in 17 …

Apr 26, 2006 · Financial services firm HSBC has signed a five-year agreement that allows its brand visibility on the 108 jetbridges at John F. Kennedy International Airport in the first major …

Mar 1, 2015 · How long have HSBC sponsored the majority of airport jetways? Surely for such world wide exposure, other global brands would be interested in challenging for this opportunity…

HSBC HSBC owns the international jetway medium. This campaign not only introduced a new tagline, but it continued the experience onto the plane and intrigued...