Get inspired to try new makeup ideas with these simple makeup tutorials for all things eye, including smokey eyeshadow application, cute eyeliner designs, and perfect brows tutorial.

Shop products from eyelid makeup like eyeshadow palettes to mascara, eyeliners, brow gel and more with Maybelline's collection of bold and classic eye makeup.

When it comes to makeup, there is no territory richer or riper for experimentation than eyeshadow. It’s a world that welcomes all, minimalists, maximalists, newbies and pros alike. And if you’ve …

Learn how to create a dramatic '60s eye makeup look with Maybelline. Sweep on winged eyeliner and bold mascara for the perfect 1960s makeup look.

So rather than having to draw on every individual hair, we created the Tattoo Studio® Brow Tint Pen, which features 4 tips, allowing you to get out the door and start your day on a brighter, …

Shop bold, neutral and shiny eyeshadow shades in singles and palettes for long-lasting eye makeup looks and get eye makeup inspiration with Maybelline.

All eyes are on you when you switch up your eyeliner looks with ease! Get inspired for your next eyeliner look with 13 cool eyeliner ideas for all occasions.

Gently removes mascara and eye makeup without an oily residue. Oil-free. Fragrance-free.

Expert Eyes Moisturizing Eye Makeup Remover by Maybelline. Gently washes away waterproof mascara and eye makeup in a fragrance free and moisturizing formula.

Find the best eyeliner for every eye shape! Learn tailored tips for hooded, almond, round, and more eye types. Perfect your look with our comprehensive guide.