A look at Data Age 2025, a collaboration between Seagate and IDC – on the growth of the global datasphere, the increasing role of edge computing, the state of data-readiness across four industries and the challenges and trends ahead as we move to a global datasphere of potentially 175 zettabytes by 2025.. The Digitization of the World …

Digital strategy in a holistic context - people, processes and purpose where the lines between digital and physical blur with a human perspective. Publications, educational resources, events, services, training and hands-on consulting regarding integrated marketing, digital business transformation and organizational processes.

Digitization is used in several meanings as said but for us it has two meanings which are closely related with each other. For starters, digitization is creating a digital (bits and bytes) version of analog/physical things such as paper documents, microfilm images, photographs, sounds and more. As the people of the Caribbean Community Climate Change Centre tweeted us, there is, …

The DIKW model or DIKW pyramid is an often used method, with roots in knowledge management, to explain the ways we move from data (the ‘D’) to information (I), knowledge (K) and wisdom (W) with a component of actions and decisions.. Essentially that’s what we do in digital transformation.And with Industry 4.0, IoT and AI/ML the decisions/actions can also be (semi-)autonomous, although ...

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Confidentiality, integrity, and availability are known as the three essential goals, attributes, or qualities of information security, an essential part of cybersecurity.. You may also know the three terms as the CIA triad or CIA triangle whereby, of course, CIA does not stand for Central Intelligence Agency but – indeed – for Confidentiality, Integrity, and Availability.

The Internet of Everything (IoE) is a concept that aims to look at the bigger picture in which the Internet of Things fits. Yet, when you look deeper at IoE, you’ll notice it really is also about the vision of a distributed network with a growing focus on the edge (and edge computing, in combination with cloud) in times of ongoing decentralization, some …

A look at what the General Data Protection Regulation (GDPR) says on explicit consent, which is needed in specific circumstances. The Article 29 Data Protection Working Party (WP29) has provided guidelines on consent under the EU GDPR. The GDPR consent guidelines were published in December 2017 to offer guidance to supervisory authorities and can help you in attaining GDPR compliance.

We’ve been living in the information age since at least the end of the seventies, early eighties. An age in which – digital – information has increasingly become a key driver and enabler of the economy and of digital transformation.. Some point to far earlier periods and the inventions which triggered the shifts towards a knowledge-based economy.

What can the Internet of Things do for marketing? Or better: how can the usage of the Internet of Things in marketing better serve customer and business goals? In a short article we already briefly touched upon the subject, looking at an infographic from marketing automation vendor Marketo.. In this post we take it a step further, especially as marketing is …