Rolex (/ ˈ r oʊ l ɛ k s / ⓘ) is a Swiss watch brand and manufacturer based in Geneva, Switzerland. [2] Founded in 1905 as Wilsdorf and Davis by German businessman Hans Wilsdorf and his eventual brother-in-law Alfred Davis in London, the company registered Rolex as the brand name of its watches in 1908 and became Rolex Watch Co. Ltd. in 1915.

Find out how and why the Rolex logo and name became recognized throughout the entire world as the ultimate symbols of status, excellence, and perfection.

Jan 16, 2024 · 33 Rolex Terms Every Watch Collector Should Know, From Frog Foot to Bark Finish Cyclops, Rainbow, Eagle Beak, and more, explained.

A word on the font: what is shown here for 1952 until 2003 is the Rolex logo set in Clarendon, a font which had just been released in 1953 by the Haas Foundry (designed by Hermann Eidenbenz) and has seen widespread use in the 60s and 70s.

Feb 8, 2018 · The famous Rolex Crown Logo, Also Known as The Rolex Coronet is one of the coolest and most recognizable iconic logos in the world. Ever wonder where it came from and what it stands for? Put very simply, the Rolex crown is highly regal while remaining equally simple, elegant, and timeless.

May 27, 2024 · Rolex is one of the world’s most iconic and popular luxury watch brands, signified by the ultra-recognizable crown logo. Renowned for its precision, craftsmanship, and style, the name Rolex has become synonymous with quality and status, but its origins and evolution over time are less well-known.

Learn the meaning or definition of each word or phrase in our Rolex vocabulary index below. Use this page as your reference guide for all things (definition, Rolex terminology, or otherwise) related to Rolex watches. Other useful guides include our Rolex Production Dates by Serial Number, Rolex Price Guide.

5 days ago · Typography: Below the crown, the word “Rolex” is written in bold, sans-serif capital letters. The font is clean, modern, and highly legible, reflecting the brand’s commitment to simplicity and sophistication. Over the years, the logo has undergone subtle refinements, but its core elements remain unchanged. Early versions of the logo ...

Aug 16, 2024 · When it comes to luxury watches, few names evoke the same level of prestige and sophistication as Rolex. But have you ever stopped to think about what the name "Rolex" actually means? In this...

“Rolex”, “Oyster”, “Perpetual”, “Superlative Chronometer”: engraved on each dial, these words reveal what makes every Rolex unique. More on rolex.com.