In 1949, the Lego Group began producing similar bricks, calling them "Automatic Binding Bricks." Lego bricks, then manufactured from cellulose acetate, were developed in the spirit of traditional wooden blocks that could be stacked upon one another but could be "locked" together.

Mar 21, 2025 · LEGO, plastic building-block toys that rose to massive popularity in the mid-20th century. It has been one of the most successful game brands in marketing history. LEGO blocks originated in the Billund, Denmark, workshop of Ole Kirk …

Mar 13, 2024 · The first major expansion of the LEGO brand was in 1955 with the introduction of the Lego System. Instead of just selling the bricks themselves, the company would sell the bricks in sets that came with instructions on how to build specific buildings and structures.

Jan 17, 2021 · In 1964, for the first time, consumers could buy Lego sets, which included all the parts and instructions to build a particular model. In 1969, the Duplo series—bigger blocks for smaller hands—was introduced for the 5-and-under set.

Sep 21, 2017 · The LEGO story started in a Danish woodworking shop in the days before electricity. At the time, Billund was an obscure village, and Ole Kirk Christiansen was just a simple carpenter with...

The first humble Lego sets of generic bricks, simple buildings and basic wheels paved the way for the vast bustling brick universe millions play in today. We owe that creative first generation of Lego builders back in the 1950s a debt for laying the foundations.

Jan 24, 2018 · In 1949, LEGO produces the first plastic bricks and launches the first building set, Automatic Binding Bricks. After Godtfred Kirk Christiansen becomes Junior Managing Director, LEGO bricks become a building system and the first LEGO windows and doors are introduced. The company patented the iconic LEGO brick design on January 28 1958.

LEGO Automatic Binding Bricks (1949). The first LEGO bricks were the 2x2 and 2x4 slotted bricks. They were only sold in Denmark. These bricks had no "LEGO" text embossed anywhere on the brick, introduced only in 1953 with the new series "LEGO Mursten".

Aug 20, 2008 · Simple, block-shaped toys have been around for hundreds of years, but it took a 20th-century Danish genius named Ole Kirk Christiansen to invent the interlocking pieces we know today as...

Dec 30, 2023 · With the introduction of the interlocking plastic bricks in 1958, LEGO revolutionized the toy industry. These bricks were designed to be versatile and compatible, allowing children to build and create endless structures. The simple yet ingenious design of the LEGO brick enabled children to unleash their creativity and imagination.