Dubai chocolate is a chocolate bar with a filling made of knafeh and pistachio. It was first created by Fix Dessert Chocolatier in Dubai in 2021, branded as Can't Get Knafeh of It. The product was popularized in 2024 after being promoted by influencers on social media, especially TikTok. [1] [2]

Feb 19, 2025 · What is Dubai chocolate? Dubai chocolate became a viral sensation after a TikTok video showcasing the unique confection took the internet by storm. The original treat from Fix Dessert Shop in Dubai is officially known as Pistachio Kataifi Chocolate Bar.

Feb 10, 2025 · Costco is finally carrying the viral Dubai Chocolate. For $17.99, each box comes with 41 pieces of bite-sized milk chocolate stuffed with the iconic pistachio and knafeh filling.

Feb 20, 2025 · You can buy Dubai chocolate bars at quite a few stores in the U.S. for around $25, as well as online, plus a dupe version in some branches of Costco.

6 days ago · Looking for the viral Dubai chocolate FIX chocolate bars? The gooey kanafa-filled bars have taken the world by storm, so here's where you can try the viral Dubai chocolate this week (and the best dupes if it's sold out)

Jun 19, 2024 · With one TikTok video, Dubai-based FIX Dessert Chocolatier’s unusual dessert-stuffed chocolate bars became a global sensation.

Sep 19, 2024 · There’s a crunchy, gooey, nutty treat that has taken over social media feeds this year, and it’s a very specific chocolate bar. Colloquially known as the “Dubai chocolate bar,” this milk...

Mar 14, 2025 · Dubai Chocolate, originally crafted in the United Arab Emirates, has gained international popularity due to its viral TikTok presence, sparking a wave of imitations across the U.S. as demand...

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Dubai Chocolate is more than just a sweet treat – it's a journey through the flavours of the Middle East. Each bite combines creamy pistachio, crunchy kadaifi and smooth milk chocolate in a hand-painted, artistic creation.