DECA’s brand identifies a remarkable experience in the preparation of emerging leaders and entrepreneurs. Our messaging statements, logo and visual elements collectively define our image.

A powerful instructional component, DECA brings the classroom to life by empowering the teacher-advisor to make learning relevant with educational programs that integrate into classroom instruction, apply learning, connect to business and promote competition.

Engage your members in DECA activities throughout the year using DECA’s Chapter Campaigns as your guide! These campaigns are perfect for developing your chapter’s program of leadership and allow your chapter to gain the recognition it deserves.

DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe.

The DECA International Career Development Conference (ICDC) is the culmination of the DECA year. More than 23,000 high school students, teacher-advisors, business professionals and alumni gather for several days of DECA excitement.

Get the latest career insights, leadership lessons and college prep advice, as well DECA opportunities such as special programs and the case study of the week.

Impressive membership and conference attendance reinforced the power of DECA’s core programs and philosophies. DECA is well-positioned to enter a new era of chapter recruitment, membership development, enhanced educational programs, increased member value and opportunities to forge new partnerships.

DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe.

DECA Goals provides a menu of suggested DECA chapter activities from DECA's Comprehensive Learning Program. This model allows you to better explain what your chapter wants to accomplish, coordinate your efforts, track your progress, inspire your members and continue refining your action plans to increase your chances of success.

DECA's "This Is How We Do DECA" publication is the perfect guidebook for DECA advisors. Learn about DECA, the advisor's role, chapter strategy, how to gain support and more.