The Spartan helmet and other official MSU trademarks are a distinctive visual shorthand for the name “Michigan State University.” When used in a way that represents the university, our marks are treated like logos and should align with the standards for their use as marks.

Download MSU logos, marks, graphic elements, color palette and templates here. Access to these files is limited to faculty and staff of Michigan State University. Student employees requiring asset files for their work should ask their supervisor to download the necessary files.

The official seal of Michigan State University represents the university’s founding in 1855 as the nation’s premier land-grant university and its legacy of democratizing higher education. College Hall — Michigan State University’s first academic building — is at the center of the seal.

These wordmarks enable units to leverage the equity of the university’s primary marks while strengthening the overall MSU brand. The downloadable packages contain a variety of file formats, color combinations, and sizes to fit a wide-range of print and digital needs.

Michigan State University (MSU) The MSU Communications and Brand Strategy site includes the MSU Brand Toolkit (including MSU Brand Standards), downloadable MSU graphics, templates, MSU photos and other communication tools.

Mar 3, 2025 · MSU’s main logo features a Spartan helmet. This is a long-standing badge associated with the Michigan State Spartans, which got their heroic nickname in the first half of the 20th century.

[DOWNLOAD JPG] MSU-Music_Helmet-College_PRINT This is a high-resolution logo that can be used for print materials (4 inches wide, 1,200 pixels wide, with a white background) [DOWNLOAD PNG] MSU-Music_Helmet-College_WEB This is a low-resolution logo suitable for online and digital applications (288 pixels wide, with a transparent background)

The logos, which feature the Spartan helmet and the words, "Michigan State University" and "Office for Institutional Diversity and Inclusion," are available for download below. For information on promotion and sponsorship, visit the events page .

Oct 5, 2024 · The primary logo for Michigan State changed from the detailed soldier to a highly stylized image of a spartan warrior delivered in an image that has a stenciled appearance. One representation shows the image stenciled in white against a forest green background.

Jun 11, 2024 · The MSU Research Foundation logo consists of the Michigan State University helmet (“University Mark”) and a stylized representation of the organization’s name (“Wordmark”) designed for optimal recognition and readability.