Among today’s creative highlights, Duolingo’s CEO speaks out about the deaths of the brand’s beloved characters; a family ...

Trust is a cornerstone of meaningful relationships. When dealing with businesses and brands, it's often the deciding factor that separates companies we rely on from the ones we don't. It's about ...

For independent Los Angeles-based agency and consulting firm Wild Card Creative Group (WCCG), the goal – past and present – ...

Long ad copy isn’t dead—it just needs a comeback. Wit and storytelling still sell, says Thought Blurb’s founder and CCO.

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

I first heard about it via New York interior designer Fiona Byrne, who says the brand’s wallpaper is her favorite. “I’ve used it in a bunch of places,” she says, “including my own ...

The 60-second commercial, "Drive Your Own Story," can be viewed now across the Ram brand's social media channels, including Facebook, Instagram and YouTube. Stellantis is the only automaker with ...

If you buy something, we may earn an affiliate commission. The best jewelry brands do more than accessorize—they elevate, transform, and complete any outfit. As a jewelry designer, I know ...

It’s the most important Super Bowl commercial of all time ... “And so if you want to build rapid brand awareness (and) you’ve got a $400 million ad budget, as Budweiser would have had ...

Blue Star 1 Ton 3 Star Convertible 5 in 1 Cooling Inverter Split AC (Copper, Multi Sensors, Dust Filters, Smart Ready, Blue Fins, Self Diagnosis, 2023Model, IC312YNU,White) View Details ...

And homegrown brands are similarly strong in Malaysia, Singapore and Taiwan. Yet high awareness levels are no guarantee of commercial success. China Mobile, for example, does little to motivate ...