The Super Bowl is about so many things. Who wins, of course, the Super Bowl halftime show and the commercials that brands spend millions of dollars on. One of ...

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs ... Man campaign from Old Spice (the one with the iconic 2010 ad that starts with ...

Fresh off a wildly successful week in New Orleans, the Old Spice Guy and his No Sweat Predictor are bringing their legendary antics to Instagram Live ...

Within this landscape, Old Spice had become dated and irrelevant. The client was tasked with driving relevancy, brand awareness and ultimately sales in the potentially lucrative Christmas period.