Fox Sports is projecting a Super Bowl record average audience of 126 million U.S. viewers across television and streaming platforms for Philadelphia’s 40-22 victory over Kansas City on ...
News 4-Fox 11 is reaching out to its audience for feedback on how to improve its evening broadcasts. The station is ...
The annual Video Redefined survey, from Hub Entertainment Research, has underlined the popularity of YouTube and TikTok amongst young viewers. The research, which was based on a survey of 1,919 US ...
The year 2024 had the Summer Olympics and a huge election, but football dominated the ratings once again. Here’s a look at TV ...
It was the first day Nielsen has measured where streaming services exceeded 50 billion viewing minutes. While the football ...
The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for local media.
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...
YouTube reaches 63% of Black adults and 44.4% surveyed said that they have purchased products based on YouTube content – outpacing word of mouth (43.7%), Facebook (35.7%), Instagram (32.8%) and TikTok ...
Hub Entertainment Research’s annual Video Redefined survey confirms that social video on platforms such as YouTube and TikTok ...
Social video platforms like YouTube and TikTok are changing how young audiences consume entertainment, with ... Read More ...
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with data from smart TV makers and other digital sources.
Media measurement firm Nielsen will stop selling its stand-alone consumer panel-based TV ratings in the fourth quarter of this year, according to a memo sent from Nielsen to ad-buyers and ...