Rather than chasing trends, the brand is investing in belonging and letting its community guide what comes next.

Throughout the month of May, It’s Boba Time is offering two exciting new, limited-edition Neopets-inspired drinks to celebrate the iconic collectible creatures and the fantasy world they inhabit.

LOS ANGELES, April 1, 2025 /PRNewswire/ -- Neopets (www.neopets.com), the beloved virtual pet game, is thrilled to announce a new partnership with Evolution, a leading US based licensing agency.

Neopets said its comeback gathered steam in 2024. The gaming brand’s daily active users (DAU) reached a new recent peak of nearly 250,000 and monthly active users (MAU) surpassed 400,000.

MapleStory celebrated its 20th anniversary in 2023, while World Of Warcraft (2004) and Neopets (1999) are celebrating their 20th and 25th anniversaries, respectively, in 2024. Although the peaks ...

Neopets, launched in 1999, has been a staple in the virtual pet gaming world, attracting millions of players with its vast array of features and games. However, for those looking to explore other ...

The virtual pet game and franchise Neopets is 25 years old this year, and it’s going through a reinvention inspired by its new owner and CEO Dominic Law. Neopets is showing up at San Diego ...

When I was 12 or so, I remember hanging out in a corner of browser-based virtual pet game Neopets known as “Evil Things and Monster Sightings” or “EMS,” and pledging to some internet ...

Do you remember the old Flash-powered website Neopets? Because I do. In the early 2000s, as a kid, I logged on to see my virtual pets, play minigames, and participate in an all-encompassing story ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Following a management buyout, Neopets dumped its NFT project and started restoring dead Flash games. When you purchase through links on our site, we may earn an affiliate commission. Here’s how ...

The news was niche, but carried untold emotional import: Neopets—the virtual pet browser game and touchstone of the 2000s internet—was back. Then its user base aged up and moved on ...