To put it simply, ethics represents the moral code that guides ... and more than 90 percent of their behavior is what can be identified as “prosocial” or positive. Plus, you won’t find ...

Numerous ethical theories exist, but none of the ethical theories, principles, or decision-making models provide an absolute ... limits of morally acceptable behavior and by elucidating guidelines ...

It's possible to use machine-learning models to identify changes ... One way to move toward ethical marketing practices is to ethically harness artificial intelligence to better understand behavior.