Meghan Markle's lifestyle brand is facing major hiccups leading up to its launch. As Ever, originally known as American ...

After the Duchess of Sussex announced her American Riviera Orchard rebrand, she once again is facing accusations of ...

Meghan Markle’s new As Ever brand has effectively been banned from selling clothing because the name is too similar to a Chinese fast-fashion company of the same name.

Meghan Markle's As Ever logo includes a tribute to Prince Harry. Inside the symbolism and what the Duchess of Sussex has said ...

The Duchess of Sussex's brand is called As Ever, the same name as an existing clothing brand in New York City.

Meghan Markle’s trademark request to sell clothing under her newly launched lifestyle brand As Ever has been rejected due to ...

The Duchess of Sussex announced that she was rebranding her American Riviera Orchard brand as “As Ever” on Feb. 18.

Meghan Markle reportedly won’t be able to sell clothes under her new As Ever brand as it’s too similar to the name of a Chinese clothing company. Per documents obtained by DailyMail.com over ...

Meghan Markle's new brand As Ever has been banned from selling clothing because it is likely to cause confusion, documents ...

The co-founder of the vintage clothing brand with the same name as Meghan Markle's as Ever has given new interview.

Meghan Markle’s forthcoming brand has caused quite a stir in the press since it emerged and it has only continued to spark ...

Another person wrote, “Meghan Markle took the same name as an already trademarked established clothing store…As Ever. They didn’t steal her brand. She tried to snatch theirs.” ...