Shein hopes to make shopping on its site more seamless and fun with the debut of “Trend Stores,” curated fashion storefronts.

Singapore-headquartered fast-fashion retailer Shein has introduced Trend Stores, a series of specialised online fashion shops. Their digital storefronts simplify the process for shoppers looking for ...

As we delve into the world of e-commerce, one key performance indicator stands out: the average order value (AOV). In 2024, Switzerland takes the crown as the ...