JIF, part of Unilever’s home care portfolio, has launched its latest campaign, ‘JIF Messmaster,’ via REBORN. REBORN partnered with production company HAPPY and director Miles Murphy to bring ...

JIF has launched peanut butter and chocolate flavored spread, combining the Jif Peanut Butter with rich chocolate flavor. “Jif Peanut Butter & Chocolate Flavored Spread combines the irresistible ...

First launched in 2019, the “That Jif’ing Good” platform has helped shift the brand's marketing from "what choosy moms choose" to campaigns that tap into hip-hop and internet culture. The platform is ...

A motor turns gears that pull a cable up and then back down the slope in a giant loop. Skiers can easily hop onto the cable cars dangling from the cable to catch a ride. What a fun way to get to ...

Jif is shaking things up for the first time in almost 10 years. The popular peanut butter brand announced on Wednesday that it's launching its "biggest flavor innovation" with the all-new Jif ...

Jif announced its "biggest flavor innovation" in almost 10 years Wednesday, May 1, releasing Jif Peanut Butter & Chocolate Flavored Spread. The latest concoction from Jif combines creamy peanut ...

Now that we know it’ll be the Kansas City Chiefs and San Francisco 49ers in the Super Bowl less than two weeks from now, the folks at JIF Peanut Butter are starting a campaign that urges snack ...

Hip-hop has transformed music, and the world at large, since it was conceived 50 years ago. In a relatively short time, it's made a massive impact on every aspect of pop culture — and ...

A look at hip-hop’s transformative impact in honor of its 50th anniversary. Hip-hop was once narrowly thought of as a trend in music that would ultimately fizzle out. Now, at its 50th anniversary, hip ...

Almost five weeks after nearly 50 Jif peanut butter products were recalled over salmonella concerns, the brand is being pulled from the shelf of a West Virginia-based candy maker called Deskins ...

The J.M. Smucker Company/Jif Plant on Winchester Road near Delaware Avenue in Lexington is taking orders again after a massive voluntary recall. Charles Bertram A massive recall of nearly 50 ...