Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Tech company Meta discriminates on the basis of gender when it determines which advertisements for job vacancies are ...

Meta has introduced the Facebook Marketplace Partner Program, a new initiative aimed at addressing concerns raised by EU ...

JioHotstar's technology to allow advertisers to reach audiences based on geography, language, and consumption patterns.

A conservative nonprofit backed by billionaire Trump adviser Elon Musk is getting involved in a race that will determine the ...

Cruise ship passengers should never be lulled into a false sense of security just because someone calls themselves a travel ...

Attracting customers through promotion and advertising is just one aspect of the marketing process. What invites more traffic is based on how far the ads have reached its target audience. […] ...

GB News presenter Michelle Dewberry criticised Stop Funding Hate’s call for M&S to drop its ads, saying: “Political, ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Speaking at a Pints & Politics event in Jefferson County on Tuesday, Schimel all but begged specific conservative groups to start airing ads.

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

Shares of Meta Platforms ( META -1.04%) and AppLovin ( APP -9.98%) have advanced 510% and 4,700%, respectively, since January ...