Fifty years since it first brandished the blindfold, PepsiCo is reviving the Pepsi Challenge, a taste test pitting the cola ...

A culturally rich short film by “Black-ish” creator Kenya Barris captures how the marketer’s portfolio and the world have ...

Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list?

Veteran advertisers are using tried-and-true tactics like celebrity cameos, humor and cute animals to win over watchers, ...

Coca-Cola has opened a new Packaging Collection Hub in Lagos, Nigeria, with the capacity to process up to 13,000 metric ...

A local business owner marvels at the rise of a global brand like Coca-Cola and thinks, “They’ve made it. They don’t need marketing anymore or even bother with social media.” But here’s the twist, ...

From famous car ads from Chrysler and Volkswagen to food shorts from Doritos and Mountain Dew, these are the Super Bowl's ...

Fanta, a beverage brand of Coca-Cola India, is back with an all-new campaign, ‘Fanta Mangta,’ featuring brand Ambassador ...

Created by Ogilvy India, the campaign highlights how the small wins that shape our daily lives often go unnoticed. Maaza ...