The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI ...

Today, W. Capra announced that the recently acquired Impact 21 business will be operating fully as W. Capra and unveiled a new company brand to reflect the change.

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

As discussed above, one of the main reactions to Walmart’s brand redesign were variations of disbelief about the company actually paying people to create the new logo. This is a prime example of ...

Explore the fascinating stories behind 11 iconic vintage car logos. Learn how design, history, and identity shaped these timeless automotive symbols.

MicroStrategy, the business intelligence firm and Bitcoin treasury company co-founded by Michael Saylor has rebranded to ...

Attorneys for Puma wrote in legal filings that Woods’s company’s logo is “highly similar in appearance” to Puma’s, and because Sun Day Red applied for a trademark for its logo that ...

That's because the bulk of the company's catalogue is uniformly designed, with the John Deere logo and its unmistakable green and yellow color scheme at the forefront. This is all a result of the ...