But the latest beauty trend to go viral doesn't want us to follow a tutorial. No, the "conservative girl" makeup trend wants ...

Beth Gillette is the beauty editor at Cosmopolitan with six years of experience researching, writing, and editing makeup stories that range from best setting powder to Benefit mascaras. For this story ...

Chappell Roan's newest single is being teased with billboards all over the U.S. in an office siren-approved makeup look. Her ...

It may be the fact that my son is currently obsessed with all things superheroes, but when I saw Florence Pugh's darkly ...

If your natural lashes are looking limp, the best volumizing mascaras can help you achieve long, lush lashes so good, you won ...

Delving into the details, we found 54% of traders were bullish, while 45% showed bearish tendencies. Out of all the trades we ...

Dedicating time to blend your eyeshadow properly can elevate your entire makeup look, bringing out the youthful sparkle in ...

Makeup artist Lyndsay Zavitz exclusively broke down how to achieve the world-famous glow that Bachelor Nation stars don on TV ...

Huda Beauty announces that it will sell its ownership in KAYALI, the fragrance business founded by Huda and Mona Kattan in ...

Looking for the ultimate lash upgrade? Benefit Cosmetics has become a go-to brand for makeup lovers seeking that perfect flutter.

Whether it’s a Hollywood icon’s go-to hydration hack or a supermodel’s skincare staples, these expert-approved secrets ...