Mukesh Ambani-led Reliance Retail has re-launched Shein in India, sparking a fast fashion war and challenging competitors ...

Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in ...

Nearly five years after it was banned in India amid border tensions with China, low-cost fashion brand Shein is back. After ...

After a four-and-a-half-year ban, Shein, the Chinese fast-fashion giant, is making a comeback in India — a market it was ...

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail ...

Founded in China in 2012 and later headquartered in Singapore, Shein offers a vast selection of low-priced Western clothes.

Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years ...

Reliance’s intention to establish a niche in the ultra-fast fashion market, competing with sites such as Myntra, H&M, and ...

The new Shein India app, which went live last Friday, has products which are manufactured, marketed and sold only by Nextgen Fast Fashion, a fully owned subsidiary of Reliance Retail Ventures Ltd ...

Shein India app, launched by Reliance Retail's subsidiary Nextgen Fast Fashion, partners with Indian MSMEs to manufacture and ...