Publicis Groupe has entered into an agreement to acquire Lotame, an independent identity solution, in an update on its AI ...

In an update on its AI strategy presented by chairman and CEO Publicis Groupe, Arthur Sadoun says Lotame’s proprietary identity solution delivers consistent and relevant addressable audiences ...

Publicis to acquire Lotame the world’s leading independent end-to-end data solution Present in 109 countries, Lotame is the ...

Another challenge is the potential for anti-competitive practices. Publicis Groupe's dominance in the data and identity ...

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on ...

Publicis Groupe has acquired identity solutions firm Lotame, according to a press release. Financial terms of the transaction, which is subject to customary closing conditions, were not disclosed.

Combination of Lotame and Epsilon’s identity and data will connect clients to over 90% of consumers worldwide through the Groupe’s CORE AI capability. Publicis Groupe [Euronext Paris ...

Publicis Groupe has announced that it has entered into an agreement to acquire Lotame, an independent identity solution. “Lotame is home to one of the largest end-to-end data marketplaces in the ...

New Delhi: Publicis Groupe has entered into an agreement to acquire Lotame, the independent identity solution company, in an update on its AI strategy presented by Arthur Sadoun. Lotame is home to ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 1 hour 57 min ago By Erika Wheless - 2 hours 23 min ago By Tim Nudd - 5 hours 33 min ago By Erika Wheless - 6 ...