However, the Trojans lost 76-69 right before Clark was honored at the Carver-Hawkeye Arena with a jersey retirement ceremony. To showcase their respect and good sportsmanship, the USC cast stayed back ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

The 60-second black-and-white spot features Richardson, Wilson, and Chiles, alongside other elite female athletes, including basketball stars Sabrina Ionescu, Caitlin Clark, and Juju Watkins, as well ...

Nike returned to Super Bowl advertising for the first time in 26 years with its new commercial, “So Win,” which aired during ...

It's cheating a little bit, but there were a trio of ads specifically focused on women playing sports. The best of the bunch ...

Kentucky vs. South Carolina. Duke vs. Notre Dame. UCLA vs. USC. These must-watch games will decide conference races and March ...

Texas basketball snapped South Carolina's 57-game SEC winning streak. More importantly, the Longhorns established themselves ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.

Las Vegas Aces star A’ja Wilson made waves on Tuesday with a powerful Instagram post that quickly captured fans' attention. Wilson shared a striking photoshoot featuring Nike gear, showing off her ...

In this week's WBB Wraparound — two star-studded jersey retirements for A'ja Wilson and Caitlin Clark, Super Bowl weekend basketball, and USC's struggles.

Beating the undefeated Bruins was always going to require more than JuJu Watkins willing the Trojans to victory. But make no ...

LOS ANGELES — Top-ranked UCLA was seeing red at practice on Wednesday, with its scout team donning the colors of crosstown ...