Esports World Cup Foundation’s Mohammad Al Nimer on the effect of marketing strategies and campaigns being considered ‘cool’ by gamers.

The Manchester United men’s and women’s teams will not sport Snapdragon on their jerseys in one match of the 2024/25 season.

Ahead of the first ODI against England, India batter Shreyas Iyer said he would give his best and absolutely play the game with full energy in the bilateral series, as both teams plan to fine-tune ...

Shreyas Iyer returns to India squad for the ODI series against England as a preparation for the Champions Trophy. In a video ...

Many of the players who won an Olympic title in Beijing in 2022 look to return in Milan-Cortina, Italy in 2026.

The new principal sponsor of the Scotland women’s hockey team shares similar ambitions and values. That’s the view of Edinburgh-based, Chris Duncan, the team’s head coach, and the One Sports Warehouse ...

LONDON, Feb. 05, 2025 (GLOBE NEWSWIRE) -- The award aims to recognise the most creative and impactful sponsorship activations in the international sports landscape ...

ADNOC Gas plc and its subsidiaries (together referred to as "ADNOC Gas" or the "Company") (ADX: ADNOCGAS) (ISIN: AEE01195A234 ...

Profit rose in the nine-month period from April to December 2024 for Japanese conglomerate Mitsubishi compared tot he same ...

So how did the Super Bowl logo conspiracy theory come about? Here's everything to know about the concept that has piqued fans ...

The NHL regular season will take a nearly two-week long hiatus to host the inaugural 4 Nations Face-Off. The round-robin ...