Learn how to implement a powerful social listening strategy to track conversations, gain valuable insights and actively ...

Right now, Strategy sits at a price of $323, which is approximately 32% below its all-time high closing price of $474. In ...

The Oracle of Omaha has shed over 352 million shares of Bank of America stock since the midpoint of 2024 in favor of a $1.1 ...

The Kia EV3 is the latest in the brand's global strategy, building on the popularity of the electric EV9 but adding ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

Brand revolutions take too long and are expensive traps set by branding agencies. By the time they are fully executed, the market often has moved on. Especially with today’s blinding speed of change .

Skift spoke with Group CEO Jean-Jacques Morin about the company's strategic pivot in three key areas — technology, brands, ...

Plenty of entrepreneurs, from Rebecca Minkoff to Ghia’s Melanie Masarin, have started their own Substacks. And plenty of ...

Meaningful rebranding should be purpose-driven and involve all stakeholders, advises Wendy Simpson of Pratum Cos.

As the digital content world becomes more and more crowded, businesses are facing increasing challenges in capturing the ...

The conversation surrounding sustainability has significantly evolved in recent years. While climate change scepticism still exists among some, the overwhelming majority of the global population now ...

Choice Hotels has bet on extended-stay and upscale. Here's a five-year Skift analysis and an interview with a top executive.