The internet has a history of anonymity, says Brooke Erin Duffy, an academic at Cornell University. In the early days this ...

Companies are influencers and we’re all followers now. This is an evolution that goes all the way back to the 90s.

LinkedIn Conversation Ads have an average open rate of around 50%, which is higher than the industry average of 21%. This is ...

The Advertising Standards Council of India (ASCI) issued an advisory to LinkedIn influencers highlighting how they fail to disclose material connections with the brands, services, and advertisers ...