“The idea was simple but revolutionary: a high-quality, attainable, colorful, and fun watch that broke all the conventions,” ...

Swatch introduces the MoonSwatch 1965! ✓ A nod to the flight qualification by NASA for the Omega Speedmaster in 1965 ✓ Check ...

While waiting for better times, the Swatch Group focuses on pushing its lower price segment watches to the Chinese consumers while waiting for the luxury markets to recover. Outside of China ...

But no. Instead the Switch Group asked the two bookends of its brand catalogue to play nice and produce a watch with the affordable plastic-and-quartz build of a Swatch, but the premium look of an ...

A great watch also brings you a little bit of joy ... a bit with some automatic pieces and partnerships with other Swatch Group brands like Omega and Blancpain. Timeless luxury is Cartier ...

Want more watch coverage ... Blancpain has remained a niche brand, especially compared to its Swatch Group stablemates. The unexpected alliance, therefore, is a shrewd move as such high-low ...

Omega teams up with Swatch on a new watch. The post Track time like never before with the Omega × Swatch Speedmaster 1965 ...

Swatch is strengthening its Canadian presence with new store openings in 2025, reinforcing its commitment to retail and ...

Rado CEO Adrian Bosshard talks about the importance of India, impact of brand ambassadors, watch trends, and more.

The big blue, that is, as the collaboration centres on bioceramic remakes of the first modern dive watch, The Fifty Fathoms. While revered by horological enthusiasts, Blancpain has remained a niche ...