Sanitarium Health Food company is celebrating a new era for its iconic, nearly 100-year old brand, Weet-Bix. The power brand ...

Sanitarium has launched a new campaign for its nearly 100-year-old Weet-Bix brand, featuring Australian footballer Mary ...

Weet-Bix’s new campaign, featuring Mary Fowler, celebrates Australian nostalgia and the iconic breakfast tradition. Credit: @weetbixau / Instagram Jessica Manihera, Head of Marketing & Communications ...

Nationals leader David Littleproud has hit out at Coles after the supermarket giant flagged a 10 per cent cull in its product ...

But it certainly won’t be Coca-Cola, Cadbury block chocolate, Sanitarium Weet-bix. Coles CEO Leah Weckert rejects the argument Australia’s supermarket sector is non-competitive. Picture ...