If you’re still thinking of Artificial Intelligence (AI) in SaaS as just another feature upgrade, you are missing the bigger ...

Pick a model—freemium, tiered or value-based—and track metrics early: look at customer acquisition cost (CAC), lifetime value ...

Our writer thinks artificial intelligence (AI) could prove to be a double-edged sword, and this may boost the appeal of the ...

Discover how AI's rise is shaking up the software industry, boosting giants like Microsoft while challenging niche players ...

Jessica Orika-Owunna is a content marketing specialist, senior writer and currently works as the lead consultant, SaaS ...

Sunil Padiyar is a seasoned Chief Technology Officer (CTO) with a robust track record in architecting cloud-based B2B SAAS ...

Patrick, CTO and co-founder of an AI-native startup (launched ~2 years ago, working with brands like Coca-Cola, Disney, Google, Microsoft, Nike), shares his ...

In the world of B2B software, the most valuable product insights often come from the most unexpected places. While traditional feedback channels like surveys and support tickets have their place, ...

A leader in online and downloadable bookkeeping software, Quickbooks handles small business finances with ease.

Brands that consistently rank highest in search, run the most successful PPC campaigns, and constantly engage their target ...