The main side effect of using beef tallow on the skin—and one that I experienced—is acne. “Beef tallow is comedogenic, which ...

The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.

Kayla Nicole striped down to a green and pink string bikini to promote a new hair product for Rihanna's beauty company, Fenty.

For women, there’s an added layer of complication: We are not the focus of the longevity lifehack movement, led by men like ...

Is drugstore hair care bad for your hair? The internet, stylists and everyday consumers all seem to have different opinions, ...

Energy drink maker Celsius is paying $1.8 billion to buy rival Alani Nu, a brand that has been propelled by social-media influencers and pitches itself as a low-cal fitness aid.

Meme coins have taken the crypto world by storm, turning jokes into serious investments. What started with Dogecoin as an ...

Instagram is introducing a new way for creators to work with brands to make money by recommending products. On Thursday, Meta ...

In a 2022 study, 36% of young males reported using protein powders and shakes, while 10% said they used other muscle-building ...

For a generation plagued by short attention spans and hyper-awareness, Vogue Business and Snapchat investigate what ...

Facebook and YouTube are the most popular social media platforms for product discovery and research, according to Bazaarvoice’s Shopper Experience Index, which surveyed over 8,000 consumers from ...