Apple Is Shifting Its Pricing Strategy, Making Premium Tech More Affordable. But Is This A Smart Move Or A Threat To Competitors?

Despite Apple reporting high revenue during the fiscal first quarter, modest adoption of iPhone 16 AI features and the ...

Apple's long-rumored foldable iPhone remains a topic of speculation, with industry insiders occasionally sharing insights ...

Apple may have trumpeted a large number in its press release, but that doesn't necessarily mean it's making a big change to its business model or its strategy. In April 2021, it announced a similarly ...

Phone Fold could feature Touch ID, be thinner than the Galaxy Z Fold, and launch by the end of next year. Here's what a leak ...

Apple led the premium price segment of the global smartphone market with a 67% sales share, followed by Samsung at 18% in 2024, according to Counterpoint Research’s Global Handset Model Sales Tracker.

With its cutting-edge technology, chic designs, and powerful brand identity, Apple has long held a dominant position in the ...

If you're looking to hit some fitness goals, track stats, stay connected and look trendy doing it then the Apple Watch SE dropping to just $199 at Amazon is big news. Sure, it's not the lowest ever ...

The 11th generation iPad and iPad Air will both be available March 12. Plus, a new set of Magic Keyboards goes with the new ...

Analyst Ming-Chi Kuo today shared his expectations for the upcoming Apple foldable iPhone, which is set to launch in ...