News

Ooh Media has tapped Initiative’s Mel Duffy to lead a new product sales and partnerships team. Duffy will lead a newly created 11-strong specialist team, reporting to chief product and marketing ...
oOh!media has created an 11-strong specialist team to be led by media and outdoor executive, Melinda Duffy. Duffy has worked at agencies including Hearts & Science, Mindshare, MediaCom, Carat, and ...
As Head of Sales (AU): Independent Agencies & Direct Customers at oOh!media, Tim Elder is deeply invested in shaping a more inclusive and dynamic future for the media industry. With oOh!
It aims to shed light on the varying roles and companies across the buzzing industry. I champion oOh!’s retail Out of Home offering to new and existing customers and whilst also educating and ...
New Delhi: Puneet Biyani has joined Bennett, Coleman (The Times of India) as Vice President and Head of Out-of-Home (OOH), Branded Content and Exhibitions within the Response division. Biyani ...
Puneet Biyani has joined BCCL (The Times of India) as vice president & head of OOH, branded content & exhibitions in response. Puneet, who is a chartered accountant & exed – GMP from Harvard ...
Under his stewardship, Laqshya has grown into one of India's most prominent and diversified media groups, with a significant presence across Out-of-Home (OOH) media, events and activations ...
To my mind, a similar scenario is currently playing out across the out-of-home (OOH) industry – campaigns being endlessly applauded for doing little more than getting the basics right. LinkedIn and ...
The announcement: Australian Building Company, one of Australia’s fastest-growing home builders, has unveiled a bold and cheeky new out-of-home (OOH) campaign across local shopping centres ...
Lemma is a full-funnel adtech platform operating in the OOH space. Urvashi Singh and Priya Kalakoti have joined the Delhi office as Director and Associate Director, respectively. Kalakoti’s ...
There are several measurement techniques used in OOH worldwide, each with its own strengths and weaknesses. This fragmentation makes it difficult for advertisers to compare performance across ...