Super Bowl advertisers paid up to $8 billion to secure a spot in television's most watched broadcast. Here's a lineup of the ...

Classic game-day advertisers like Hellmann's Mayo, Stella Artois, Bud Light and Pringles are revealing the A-list stars ...

Eric Aaberg chats identity secrecy, pay, celebrity interactions and more in a PEOPLE Exclusive interview about his time as ...

Who are the 59 greatest players in Super Bowl history? USA TODAY Sports' Nate Davis selects them, including a pair of current Chiefs and Eagles.

The inside story on how and why Fox landed the biggest star in football to be the biggest star of its Super Bowl broadcast.

So-called NIL rules opened up college athletics to brands looking for ambassadors. Some marketers are now finding even younger talent in high schools.

KANSAS CITY, Mo. (AP) — The Kansas City Chiefs were once the loveable NFL underdogs, led by the good-natured coach who couldn ...

Michigan cornerback Will Johnson has officially declared for the 2025 NFL Draft, and he is widely expected to be one of the ...

After a new coaching staff has been put into place, the next stage is centered on internal roster assessments. Teams look at ...

Could we see a longer NFL season soon? NFL Commissioner Roger Goodell told financial mogul David Rubenstein that adding an ...

The National Football League isn’t just a battleground for athletic prowess; it’s a stage where gridiron heroes build ...

The team’s VP of player personnel says it’s a strong year for running backs and defensive linemen, both of which are needed ...