As it works to regain Bud Light bros with new ads featuring Post Malone, Payton Manning, and controversial comedian Shane ...

From 1989 to 2022, one company had the exclusive right to advertise alcohol during the Super Bowl. Since this time, many ...

Pickleball is taking center stage in Michelob's 2025 Super Bowl advertisements. Here's the story of the distinctive paddles in the spots and how they got there ...

The Beer Snake—that magnificent slinky plastic stretch of hundreds of emptied beer cups stacked up by golf fans at the 16th ...

Brendan Whitworth says U.S.-made beer should be reclassified to better capture the spirit that’s ‘intrinsic to the American ...

Watch the Super Bowl LIX live & free! Coming to you live from Caesars Superdome in New Orleans, Louisiana on Sunday, February ...

Oct 7, 2018; Denver, CO, USA; The Milwaukee Brewers celebrate with broadcaster Bob Uecker after beating the Colorado Rockies ...

People don’t buy “domestic” cars or salute the “domestic” flag, so they shouldn’t drink “domestic” beer. At least, that’s ...

Meanwhile, the fast-growing Michelob Ultra label takes its active-lifestyle mien to a higher level, with septuagenarian performers Catherine O’Hara and Willem Dafoe posing as pickleball hustlers, the ...

Created for Michelob ULTRA buy Wieden + Kennedy the ad sees Dafoe and O’Hara – who recently appeared together in Beetlejuice ...

More viewers are cheering for the Philadelphia Eagles. 46% of those planning to watch Super Bowl LIX are rooting for the Eagles, including 12% who say they are backing the Eagles because they do not ...

Michelob ULTRA’s fun new spot, “The ULTRA Hustle”, stars Academy Award nominee Willem Dafoe and Emmy Award winner Catherine O ...