People like to create nicknames like Tarzhay and Mickey D’s for brands they love. But that doesn’t mean companies should use them in marketing.

Indian mills have contracts to export 600,000 metric tons of sugar in the 2024/25 marketing year ending in September, but are ...

The journey of the cylindrical residential tower in Johannesburg swung from glamour to grit and back, and now it’s up for ...

On my first day back my boss asked to see me. I hoped he would reassure me that I had been missed, let me know what exciting ...

In today’s music industry, independent artists are faced with the daunting task of standing out in a crowded marketplace.

Klaviyo has been a leader in email marketing for years, consistently adapting to changes in the digital landscape to remain a top provider. As personalization and automation continue to shape the ...

In many companies, the marketing and communications teams are often seen as the "money spenders"—those folks who ask for ...

Selecting the right email contacts while ensuring cybersecurity through email verification can be challenging.

The L’Oréal skincare brand is returning to its influencer-heavy Super Bowl marketing playbook from last year to boost a new anti-dandruff product.

Find the best affiliate programs for beginners to start earning online. Let's tell you about some easy to join programs with ...

Businesses in northern Vermont are reporting that Canadians are cancelling planned trips to Vermont or saying they won't ...

Marketers followed consumers to social media and their phones. “Low Buy 2025” influencers are sharing tips for how to resist ...