H&M CEO Daniel Erver emphasizes the need to enhance quality and trendiness of their clothing to stay competitive in the ...

H&M's CEO Daniel Erver emphasizes the need for trendier and higher-quality fashion to compete with brands like Zara and Shein ...

STOCKHOLM (Reuters) - H&M cannot win on price alone and must make its clothes more trendy and of higher-quality in the fiercely competitive fast-fashion sector, its CEO Daniel Erver told Reuters.

H&M's fourth-quarter sales fell short expectations, partly due to a late Black Friday. CEO Daniel Erver notes marketing ...

H&M’s goal is “improving what makes the biggest difference for the customer and removing what doesn’t,” CEO Daniel Ervér said ...

H&M shares fell over 5% on Thursday after the retailer missed fourth-quarter sales forecasts. The company attributed the ...

H&M CEO Daniel Erver emphasizes the need to enhance quality and trendiness of their clothing to stay competitive in the fast-fashion market. The retailer is investing in marketing strategies ...

Hennes & Mauritz AB sales growth continued to disappoint even as Chief Executive Officer Daniel Erver’s turnaround strategy for the Swedish fast-fashion retailer helped operating profit and margins ...

STOCKHOLM (Reuters) - H&M cannot win on price alone and must make its clothes more trendy and of higher-quality in the fiercely competitive fast-fashion sector, its CEO Daniel Erver told Reuters. In ...

its CEO Daniel Erver told Reuters. In his first year as CEO, Erver has spearheaded investments in marketing to boost the H&M (HMb.ST), opens new tab brand's appeal, as well as a push to speed up ...