While each functional area has its own expertise, the most effective way to support clients is by fostering cross-functional collaboration within your agency.

Here, cross-functional teams serve as the main forces behind inventing creative products. This discussion delves into ways readers can actively develop an intrapreneurship culture within their ...

Surprisingly, this plan usually doesn’t result in success. According to a recent study of 95 teams within 25 top corporations, close to 75 percent of cross-department teams are dysfunctional ...