The country's two largest two manufacturers saw sales of traditional toys decline due to delayed orders by retailers worried ...

Lego bricks, the iconic Barbie doll, and the enduring Rubik’s Cube have been crowned the top three toys of all time by ...

Mattel has unveiled a groundbreaking addition to the Barbie Fashionistas line: the first-ever Barbie doll with Type 1 diabetes.

AN ICONIC toy chain has revealed a list of the top 100 toys of all time, including some childhood classics. The team of ...

Renowned toy retailer Hamleys has named the top ten favourite toys of all time in a new hero list to mark its 265th birthday ...

British doll Sindy could be following in Barbie's footsteps and getting her own movie… but we're getting déjà vu.

Mattel Studios president Robbie Brenner unpacks her unifying vision for the studio's slate, including Hot Wheels, Masters of ...

Hamleys has put together what it thinks are the 100 greatest toys of all time, ranging from age-of favourites to new ...

Mattel has unveiled a groundbreaking addition to the Barbie Fashionistas line: the first-ever Barbie doll with Type 1 diabetes.

EXCLUSIVE: Two years after the record-setting release of Barbie, the feminist live-action take on Mattel’s iconic doll that became a cultural phenomenon, Illumination and Mattel Studios have finalized ...