The women’s college basketball season is rapidly coming to an end. Before that, though, there was still time for a round of upsets throughout the country, which once again has led to some major ...

More than anything else, I remember being hooked on women’s college basketball. I keep a corkboard in my home office that’s covered in media credentials from the past decade that I’ve spent ...

Nike dropped the ad during Super Bowl 59 on Sunday between ... Play the USA TODAY Daily Crossword Puzzle. “Women’s sport isn’t the future, it’s right now," Ionescu said in a Nike announcement.

Ahead of a trio of massive top-10 matchups this week, the women’s NCAA tournament selection ... That’s reflective of the parity in college basketball at the top this season as well as the ...

Copyright 2025 The Associated Press. All Rights Reserved. A South Carolina players pauses during a practuce session for a college basketball game in the semifinal ...

Before they hit airwaves, however, Eli Lilly dropped a breast cancer awareness ad of its own at the 67th ... this hopeless situation versus, from a medical perspective, there’s so much more ...

Nike aired its first Super Bowl ad in nearly three decades Sunday night and brought the mix of sports and culture its new CEO has said it will focus on in its next era. Several women's sports ...

It's not Smith's accolades - the Heisman Trophy, a College Football Playoff national championship, a Super Bowl championship. All of that, Byrne said, is the product of who Smith is as an athlete.

One experience many women share is being undervalued ... statement amid the madness of the US Superbowl with their first ad in 27 years – revealing a new brand anthem in support of women's ...

DENVER--(BUSINESS WIRE)--XX-XY Athletics, the only athletic brand to stand up for women’s sports, is launching a new ad campaign called "Real Girls Rock," in honor of National Girls & Women in ...

The 2019 Oscars saw women—particularly women of color—win big in several categories. So it was fitting that a new Nike ad narrated by Serena Williams and aired during the show took the stere ...