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Nielsen data shows Australian food sector ad spend rose 6% to $414M in 2024–2025, driven by strong growth in smallgoods, snacks, and ice cream as brands ramp up media activity across digital and OOH.
Nielsen data shows New Zealand travel ad spend rose 12% year-on-year to $252.65M, driven by airlines and rising consumer demand for both domestic and international holidays.
Discover the five key trends that are shaping the way we watch television ahead of the 2025-2026 Upfronts/Newfronts.
Said another way, inclusion brought more audiences along. This pattern is evident in the streaming content landscape as well ...
Warsaw, Poland – April 28, 2025 – Nielsen, a global leader in audience measurement, data and analytics, has released its latest March All Screens Video Landscape report, covering viewership (a ...
Nielsen IBOPE streaming measurement continues to go from strength to strength, and as of today, 1,650 homes have been installed with streaming measurement technology. This substantial improvement, ...
Daily audio consumption in the first quarter of 2025 amounted to 3 hours and 54 minutes of daily 1 listening across both ad ...