As part of the partnership, Mattel will also use tools like ChatGPT Enterprise to boost creativity and streamline operations ...

Apart from China, Mattel imports products such as Barbie dolls and Hot Wheels toys from Indonesia, Malaysia and Thailand, ...

Days after Trump defended his tariffs with comments about dolls, ... American Girl, Thomas & Friends, Uno, Masters of the Universe, Matchbox, Monster High, Mega and Polly Pocket.

Seeking adult fans with money to spend, companies like Mattel and Lego are working with artists to make exclusive — and ...

Mattel, the company behind beloved toys like Barbie, is partnering with OpenAI to bring AI to the toy aisle before the end of ...

Days after Trump defended his tariffs with comments about dolls, ... American Girl, Thomas & Friends, Uno, Masters of the Universe, Matchbox, Monster High, Mega and Polly Pocket.

Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...