“Given the analysis at the market level, Utsav is delivering as per STAR’s plans,” adds Arumugam. But what do these figures mean to a planner? “Going forward, Utsav will prove to be a good ...

After four years, STAR has launched a channel in the form of Utsav. With just repeat programming, as per Nair, the channel is offering an alternative to its viewers. With Utsav, STAR is offering ...

On the other hand, Star Utsav stayed firm at number one in the rural Hindi speaking market. Also, Star Plus ruled the urban HSM, as per the Broadcast Audience Research Council (BARC). Star Plus ...

whereas Zee TV maintained its position at second slot as per Broadcast Audience Research Council (BARC) India ratings for week 29. On the other hand Star Utsav emerged as the number one ...

Little wonder then that STAR Utsav's market share is 1.1 per cent in cities with population below 1 million, as per TAM Media Research (C&S 4+) in Hindi speaking markets. Undeterred by this ...

Star India, Viacom18, Zee Entertainment and Sony Pictures Networks India have made a comeback on DD Freedish with their second rung general entertainment channels Star Utsav, Colors Rishtey, Zee ...

Programming evolves continuously and we are examining the possibility of doing dubbed versions of Star Utsav in say Gujarati, Marathi and Bengali. The content is rich on Star Utsav, dubbing is ...

Out of all the Star Network channels that would be telecasting the games, only Star Utsav Movies will be available for free on Dish. Doordarshan (DD) may telecast some matches, but an official ...

BK Rao As per BK Rao, Senior Category Head at Parle ... new advertisers Malik pointed out that by broadcasting IPL on Star Utsav Movies, Star will open the gates for new sets of home and FMCG ...

who has been appointed as the business head for Star Plus and Star Utsav. Additionally, Bose will also be responsible for leading the content for Disney+ Hotstar Hindi specials. This move comes ...

who has been appointed as the business head for Star Plus and Star Utsav. In a significant development, Bose has also been entrusted with the responsibility of leading the content for Disney+ ...