Tennessee and Adidas agreed to a 10-year apparel contract that starts in July 2026 as AD Danny White and the Vols ditched Nike for a new deal.

The Tennessee Volunteers will switch from Nike back to Adidas after roughly a decade-long partnership. We wanted to know what ...

Business A’ja Wilson says new Nike shoe, apparel collection a sign of growing interest in women’s sports Published: Feb. 04, 2025, 11:00 a.m.

Nike is scheduled to pay Tennessee $1.2 million in base compensation in 2025-26, with an annual product allotment of $4.5 million. UT gets an annual Nike ELITE credit of $100,000 for the athletics ...