Finding the right prospects is key to a successful direct mail campaign, and list profiling is an effective way to do it. Let ...

Direct mail is back – and it’s personal. UKAEG and Marketreach gathered creative and commercial leaders in Cannes to unpack the medium’s surprise resurgence.

Gary Pizzati has launched a new division of We Mail America offering radio clusters turnkey direct mail campaigns.

To balance out increasing operational costs and consumers’ hesitancy to spend, restaurants must know the impact of every dollar spent on advertising and how it drives revenue. By featuring a value ...

How disappointing is it to see a big stack of mail only to find out it's all credit card offers and weird catalogs? Make it ...

How To Get Started With Direct Mail And Corporate Gifts Customize with data. Just like the work you do with your digital marketing efforts, direct mail and gift-giving start and stop with data.

Direct mail is making a comeback—but this time, with automation on its side. Marketing teams seeking efficient, repeatable ...

Marketers who automate direct mail reap the benefits of better response rates as the result of being able to create more targeted, personalized, and trackable campaigns.

In 2025, direct mail personalization goes beyond adding a name. It’s about using data-driven insights to craft meaningful messages.

For our direct mail customers, we provide high-quality printing and paperboard products and work closely with converters, printers, and brand owners to create sustainable direct mail pieces.

New York state has reached a nearly $25 million settlement with one of the nation’s biggest direct-mail firms, Quadriga Art.