Youth engagement with live sports is dwindling. But these young viewers haven't disappeared; they've simply jumped ship to gaming.

In recent years, esports has emerged as a significant cultural and economic force within the global gaming landscape, ...

Similarly, new cryptocurrencies also present a better store of value to Gen-Zers, who have watched as inflation lowered the ...

HoYoverse reveals the playable 5-star characters before their release via a drip marketing campaign, and Honkai Star Rail 3.3 ...

The Esports World Cup Foundation (EWCF) today announced a partnership with Tencent, making Tencent E-sports its strategic partner in China.

Gaming, both professionally and casually, continues to grow in the Middle East, particularly in the Gulf region. Both the UAE ...

Esports now covers diverse game genres, from MOBAs and FPS to battle royales, appealing to a wide range of gaming communities ...

Danny also explored how esports aligns with the Saudi Vision 2030, which is further supported by the recently announced 2027 ...

Partnership will drive EWC’s expansion in China by leveraging Tencent's E-sports networks and expertise to connect Chinese ...

Hero Esports offers a comprehensive suite of esports services, including tournament organization, marketing solutions, ...