Effective community engagement turns player complaints into actionable insights and can convert critics into evangelists.

Zynga is launching "The Pioneer Trail," the company's first sequel game, which is based on its existing FrontierVille game. Players now need less friends to help them in the game.

Chief Executive Mark Pincus unveiled the new games during a press event at the company's San Francisco headquarters. They are: "Zynga Bingo," a bingo game set in Las Vegas that will be part of a ...

Zynga has signed game exclusivity deals with Facebook. Now, Zynga is trying to develop its own satellite platform just for social games, although Zynga Platform is still interwoven with Facebook.

Zynga says that bolting on Peak’s games network to its own will boost its number of mobile daily active users by 60%, which mean a lot of scaling up for its ad network. Techcrunch event.

Zynga is arguing that AdOne, with its copycat game, did not just create “the basic concept of a casual screw puzzle game,” of which there are plenty on the mobile market, but instead designed ...

SAN MATEO, Calif.--(BUSINESS WIRE)--Jul 25, 2024-- ...

Four years after acquiring the studio, Zynga has confirmed with IGN that Torchlight 3 developer Echtra Games is being closed.

With the push of a ceremonial bell one year ago Sunday, Zynga Chief Executive Officer Mark Pincus launched his company into a new game - the stock market. But after a tumultuous year, the San ...

In just six weeks, the mobile sketching game "Draw Something" has become such a mega hit that it knocked Zynga off the top of the social game charts. Last week, players created more than 1 billion ...