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Microsoft’s Xandr informed publishers in a memo sent Friday that it will not be making any further payments for unpaid MediaMath deals transacted between February and June. Instead, it will deduct the ...
AT&T Inc. agreed to sell its Xandr division to Microsoft Corp., a long-expected divestiture after the carrier decided digital advertising wasn’t central to its operations. The transaction gives ...
Brian Lesser, the chief executive of AT&T Inc.’s advertising technology unit Xandr, is leaving in a move that caught some within the company off-guard, according to people familiar with the matter.
The complaint [PDF], filed today in Italy by the perennial privacy defenders at noyb (none of your business), claims that Xandr, in its role as Microsoft's demand-side platform used by advertisers ...
four 4 wooden puzzle, jigsaw lie on black paper background. Xandr announced three integrations with identity initiatives on Wednesday: Europe’s netID login consortium, LiveRamp IdentityLink and ...
The ability to provide privacy, combined with an established ad tech stack through Xandr, and a strong ability to iterate quickly, helped push the computing giant over the finish line. By Alex ...
Retool started out as a platform for building line-of-business apps, but over the last few years, the well-funded startup added a number of back-end services as well, including, most recently, a ...
The partnership provides Xandr’s Invest DSP clients frictionless access to advanced technology that tailors buying strategies and provides better insights When you purchase through links on our site, ...
“I just checked in Xandr’s platform again and can confirm that all rejection flags have been removed from domains,” a senior executive in the ad industry, who was granted anonymity to speak ...
AT&T’s Xandr ad-tech unit said Wednesday that AMC Networks, WarnerMedia and Walt Disney had joined its Xandr Invest, a buying platform that allows advertisers to define narrower audience ...
Since launching in 2017, Retool has made a name for itself as one of the premier low-code tools for building browser-based internal line-of-business applications. The well-funded startup’s ...
Search Engine Land » PPC » Microsoft, AT&T’s Xandr acquisition complete Chat with SearchBot Please note that your conversations will be recorded. On December 21, 2021 Microsoft announced that ...