As you guys all know I am obsessed with merino wool clothing. For the past 2 years I have challenged myself to wear some article of merino wool clothing every single day. In this quest ...

Merino wool outdoor apparel brands like Smartwool and icebreaker are pooling their resources to tackle circular fashion ...

Wool garments are often labeled as hand-wash only, machine-washable, or dry-clean only. If you are a novice at wool care, follow the guidance carefully. However, there are exceptions to the "rules".

Results clearly showed wool garments required the least frequent laundering, followed by cotton, with polyester garments ...

Wool is an incredible natural fiber -- it’s sustainable, biodegradable, and recyclable. Yet the U.S. market struggles to ...

The Fashion Industry Should Do the Following: Fashion industry associations, initiatives and certifiers should update their sustainability language to acknowledge the harms to biodiversity caused by ...

Collection, Paloma Wool designer Paloma Lanna draws inspiration from personal experiences, particularly the theme of ...

Manufacturers weave or spin fibers together to create a piece of fabric, sheet or article of clothing. Weave: A weave is how threads of a fiber (cotton or wool, for example) are sewn together in a ...

RECENT research has highlighted wool’s eco-credentials as the the proposed environmental labelling on apparel in the European Union that threatened to disadvantage woollen products has been ...

“Wool clothing comes with a heavy price tag of greenhouse gas emissions, land use, biodiversity loss and pollution. Nothing about wool is sustainable.” The report finds that compared to other ...