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New logo and design and place of tennis in women’s sports

Why the WTA Rebrand Put Women's Tennis Players at Center Court

Aryna Sabalenka, Coco Gauff, and Naomi Osaka made their presence and voices more valuable than logos and fonts in WTA rebrand.

USA Today · 7d

Billie Jean King on the state of U.S. tennis and women's sports

Hall of Famer Billie Jean King stops by to talk all things tennis and her partnership with Dove.

The New York Times · 12h

WTA rebrand: New logo and design and the place of tennis in women’s sports

The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.

Hosted on MSN10d

Legendary Billie Jean King on How Billionaires are Boosting Women's Sports

Tennis icon Billie Jean King recently joined FOS's Baker Machado and Dan Roberts for an engaging discussion at Radio Row in New Orleans before Super Bowl 59. King examined the surge in women’s sports ...

Sporting News4d

Who is the world No.1 in women's tennis? Updated WTA rankings and explainer

The mantle of world No.1 in tennis is something every player aspires for but few ever achieve. When it comes to women's singles, Serena Williams dominated for years, although younger players ...

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New logo and design and place of tennis in women’s sports

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